At PCC we believe that we are ideally positioned to help solve your fundraising challenges. We can set achievable income goals for appeals and track your net income and return on investment. We can test new initiatives and tell you what works best. We can talk to your donors and test new ideas with them before they are rolled out.
Donor Research
We can help you understand more about your donors and other stakeholders. We undertake qualitative and quantitative research projects. Focus groups, in depth one-to-ones and national omnibus or niche audience benchmarking are all part of what we offer. Our research services can help you to keep up-to-date with evolving attitudes of your donors in an ever-changing environment.
Committed Giving Schemes.
It is becoming increasingly important for organisations to secure a stream of independent funding that helps their sustainability. Committed giving schemes are one of the best ways to do this. These schemes utilise all the best practices and tools for generating a network of committed donors, including direct mail, door drop, media inserts, face to face, new media, direct response tv, press, magazine and radio adverts. At PCC we develop strategy, propositions, creative and tactics to nurture and develop your committed donor base.
Strategic Fundraising Plans and Audits.
We begin by auditing current and recent activities. We then move on to develop detailed multi-year plans for any or all of the five sources of funds: individuals, corporates, trusts & foundations, organisations and statutory. We can help you set targets and devise effective strategies to reach them. We can develop tactics that help you overcome barriers to growth. We can quantify the resources needed and benchmark criteria for evaluation.
Fundraising Appeals.
At PCC we have experience of working on some of the largest fundraising appeals in Ireland over the past 10 years. We help develop and manage direct mail appeals of all kinds and sizes including acquisition and development appeals.. We draft appeal plans, develop the concepts and creative materials and deliver the advertising and PR activities. We develop Direct Response TV, press and radio ads and videos and assist groups to project manage face-to-face and door-to-door campaigns.
High Donor Appeals.
High donor appeals are becoming increasingly common in Ireland. Meanwhile there is a growing sophistication in how they are being planned and undertaken. Some groups are generating significant sums from these appeals. We can advise and assist on the development and implementation of your existing or new high donor project. We can help identify prospects. We can develop the concepts and materials for the appeal.
